Hi, can anyone tell me how to do realy simple SEO?
April 20, 2010 by admin
Filed under Question & Answer

I recently made a website for someone and need to do some simple search engine optimisation. I’ve been a web editor for a big radio station for a while now but I’ve never had to do SEO before. Basically they just need to be able to find their site in google and yahoo… There is a “submit to search engine” thing on the web hosts site too.
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How simple is SEO for a computer novice?
April 18, 2010 by admin
Filed under Question & Answer

Does SEO (Search Engine Optimization) get into the technical side of computers or get into concepts that would be too difficult for a complete computer novice to grasp? Are there any websites that offer free basic tutorials to learn it and can you recommend one? Does it require special software or anything?
Any information would be appreciated.
Thanks
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Simple Search Engine Optimization – SEO Tips for Google, Yahoo and Msn
Simple Search Engine Optimization – SEO Tips for Google, Yahoo and MSN.
Over 3/4 of all internet searches are done by the big three. Getting listed as close to the top of the search results is the process of Search Engine Optimization also known as SEO.
By using optimization strategies like the domain name, keywords, Meta tags, indexed pages, internal and external links, SEO can significantly help your website search rankings for all pages
Web Address
The domain name is for your website, e.g., “your-site.com” is the URL and “your-site” is the domain name. The URL should contain your best keyword to boost your search engine ranking.
Keywords and Phrases
While keywords are another piece of search engine optimization you will need for Google, Yahoo and MSN you will also need to look at the placement and frequency of keywords within your web pages’ text. The right balance and location make all the difference. You should balance good content with keywords. Research your keyword selection for competition on and how often they are used.
Meta Tags
Meta tags are another great way for search engines learn about your web site. You should use Meta tags with care, do not repeat keywords, include words that are not in your pages and prepare a good title – description.
Search Engines – Index
Search engine spiders travel around the internet by crawling hyperlinks and text. Search results are the product of indexed pages in the cache. You should optimize your homepage and then optimize all other pages of your website. Then you can begin to submit or resubmit your site and sitemap.
Internal – External Linking
The anchor text and quality of inbound and outbound links can help your site’s search engine rankings more than any one fix. Quality inbound links help your site to significantly increase its search engine ranking. Internal link structure should be clear and make sense. External linking can provide significant opportunity but having too many outbound links or the wrong site can decrease your sites ranking. You should also check IP for negative factors “banned”.
Page Rank Google (PR)
Page Rank is a measurement of how important your site is to Google . Page Rank also determines the number of inbound links to your website and the quality of the sites providing links. High quality sites receive a higher Page Rank based on visitors and traffic to your site. Page Rank is a “vote” by all the other web sites.
Your structure of internal links is a very helpful way of SEO for web pages. Most websites make their homepage to have the biggest Page Rank and highest SERPs. To achieve this, your homepage should be the center of your website’s link structure and network. As the trend towards assigning a higher value to links continues, internal linking structure should be designed around user navigation as well as search engine optimization.
Some Simple Techniques to Do Search Engine Optimization yourself
Search engine optimization is a technique used to achieve a higher ranking in the search engine, so as to generate a lot of free traffic to your site.
If your website is not ranked in the first couple search result pages, chances are, you are missing out a great number of visitors that could potentially become your customers. This would also deem your website completely useless; after all, what is the use of a published website that is not viewed by visitors and web surfers?
While SEO is an important technique that all webmasters need to employ in their sites, it is definitely not a simple task to do. For more details visit to www.greatseosecrets.com
Some big companies are even going to the extent of paying big amount of money to hire SEO Company to optimize their sites.
For individual who do not have the budget and would like to do-it-yourself (DIY) with search engine optimization, here are some simple techniques which are easy to learn:
Provide valuable and informative content on your website
For most web sites, content is the key. When writing the content of your web pages, insert vital keywords which relate to the products and services that your company offers.
Make your content brief and concise, yet informative.
Keep your facts up-to-date so that users will visit your web site more often. Do not forget to include a lot of helpful links, articles and guides that users can forward to another user and add to your customer base.
Make the overall design user friendly
The design of your website should be simple, nice and easy to navigate. Do not design your web site in an overly-complicated way that users will find it too “frightening” to browse through.
Vary the keyword for each individual web page
Think of every possible keywords or phrases that will apply to your products and services.
Each user is different and may not necessarily use the keyword that you expect them to type in the search bar. For more information logon to www.huge-niche-keywords.com
Search engines offer tools which will guide you through finding the correct keywords for search engine optimization.
Include definitive and visible hyper links in your website
Providing users with hyperlinks which are useful and easy to find is yet another way to optimize your web site.
Build incoming links to your site
Enroll in a link exchange program and start to exchange link with other sites that are related to your industry.
Write articles are also a good way to get free incoming links to your site. It can also help to build your reputation at the same time.
The above listed are only some of the few simple techniques used in Search engine optimization. The ‘One Page Search Engine Optimization Checklist’ offers more details and easy-to-read guide for serious webmasters who want to master the art of SEO.
Using the proper search engine optimization techniques listed in the checklist, you can definitely optimize your web site and yield very promising results for your business.
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